BRAND
in a day
A focused branding experience that takes the personality, reputation + details that already make your business yours and turns them into a visual identity that feels like it belonged there all along.
brand
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web
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strategy
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design
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direction
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brand | web | strategy | design | direction |
Here’s what you’ll get:
More than a logo. A visual language for your business. Brand Day starts with the pieces every visual identity needs. From there, the rest of the day is ours to put to good use.
We’ll start with the foundation…
✓ Mood Board
✓ Primary logo
✓ Secondary logo
✓ Brand mark
✓ Curated color palette
✓ Brand typography
✓ Visual direction
Then we’ll keep going…
Once the foundation is in place, we’ll work through your Brand Wishlist in priority order, using the remaining time to create the pieces that will be most useful for your business.
That could look like:
✓ Brand patterns or supporting graphics
✓ Custom icons
✓ Business card design
✓ Social media graphics
✓ Print collateral
✓ Packaging details
✓ Email signature
✓ Other agreed-upon brand assets
Your Wishlist is yours.
Because Brand in a Day is time-based, the number of wishlist pieces we complete will depend on their complexity + how much refinement your foundational identity needs throughout the day.
The goal isn't to race through a checklist. It's to make really good use of the time we have together.
Investment: $1,000 (split into 2 payments)
Here’s how we get there:
01. Get Acquainted
✓ Submit your service agreement
✓ Receive your personalized Client Project Prep Hub
✓ Complete your Brand Questionnaire
✓ Tell me the story behind your business
✓ Share any existing brand materials + visual inspiration
02. Get Ready
✓ Meet for your Connection Call with Ali
✓ Establish the direction for your new identity
✓ Start building your Brand Wishlist
✓ Gather anything I’ll need to create those pieces
✓ Review everything together + tie up loose ends
✓ Schedule your Brand Day
03. Brand Day
✓ Your business gets my full creative attention for the day
✓ I build your core visual identity first
✓ Review + refine the direction together
✓ Move into your prioritized Brand Wishlist
✓ Stay connected through Client Portal messaging throughout the day
✓ Keep creating as time allows
04. Launch + Show Off
✓ Receive your completed brand files + assets
✓ Get your brand guidelines
✓ Receive any completed Brand Wishlist pieces
✓ Learn how to confidently use your new identity
✓ Show it off to everyone, heck even the dog!
This is for you if…
✓ Your services are clear, but your visual identity hasn't quite caught up
✓ You've been piecing things together and you're ready for everything to finally feel connected
✓ You want the essentials + a few practical pieces that will help you put your new brand to use
You may need something different if…
✓ You want a longer, exploratory process.
We’ll focus on one strong creative direction rather than multiple concepts.
✓ There are several decision-makers involved.
The day works best with one person giving clear + timely feedback.
✓ You can’t be available during the day.
You’re free to go about your day, but I’ll need you nearby for quick feedback + approvals.
✓ Your wish-list is more must-have
We’ll prioritize it together, but additional pieces are completed as time allows or billed hourly if completed outside of your brand day
✓ You need deeper strategy first.
Naming, positioning, market research + larger strategy needs may require a different scope.
What’s the Investment?
2 equal payments of ($500) spaced 30 days apart. (Total: $1,000)
Your first payment is due when you sign your agreement.
I've always loved creating places that make people feel at home.
HEY, I’M ALI
Today, that just happens to include the digital homes for fellow entrepreneurs.
I enjoy the conversations just as much as the creative work. Listening to someone's story, noticing the patterns they can't always see themselves, and turning all of it into something that feels clear, familiar, and unmistakably theirs while helping the people on the other side quickly understand who they are, what they do, and why it matters.
Frequently Asked Questions
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A logo is only one piece of the puzzle, which is why I don’t offer logo-only design!
Brand in a Day gives you the full visual foundation - logo, color palette, typography + supporting visuals so you leave with a brand you can actually use, not just a pretty file collecting dust in a folder. -
That’s okay! You don’t need to come in with the creative direction figured out. Your prep + Connection Call give me what I need to understand your business, your ideal client, your taste + where you want the brand to go.
From there, it’s my job to connect the dots and establish a strong visual direction for us to build from. -
Available, yes. Glued to your computer, absolutely not. Go about your day! I’ll be tucked away designing from 9 AM–5 PM EST and will message you through your Project Hub when something is ready for feedback or approval.
Timely responses help us make the most of our day together. -
Absolutely! Your Brand Day isn’t a send me away and hope for the best kind of thing. 😜
I’ll check in with you at a few key points throughout the day as your brand takes shape. You’ll have the chance to review what I’m creating, share feedback + make adjustments with me as we go.
That’s why I ask that you stay reasonably close to your phone or computer, you don’t need to spend the day with me, but I do need you within reach.
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We won’t be going into your Brand Day blind. Before I design a thing, you’ll complete your project prep + we’ll meet for a Connection Call to talk through your business, your taste, what you’re drawn to (and what you’re definitely not) + the overall visual direction we’re heading.
By the time Brand Day arrives, we’ve already agreed on where we’re goin, I’m just bringing it to life.
And if something still isn’t quite clicking? That’s okay. Feedback + refinement are built into the day, so we can make adjustments together as the brand takes shape.
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Absolutely. Existing Kindred Suite clients can return for a VIP full or half Day whenever you need additional design support. Think print pieces, templates, new brand collateral, website updates, email marketing setup + other odds and ends that come up as your business grows.
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Brand Days are typically scheduled about 2–3 weeks after your agreement is signed. This gives you plenty of time to complete your project prep + for us to have your Connection Call so we can get clear on the creative direction before your design day arrives.
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Not at all. You can be brand new or a few years in - the important part is that you have clarity around what your business does, who it serves + where you want to take it.
You don’t need to have every detail figured out (that’s part of what we’ll work through together), but we do need something solid to design from. If you’re still testing the business itself like your offer, audience, name or overall direction….it may be a little too early for a Brand Day.
Clear on the business, fuzzy on what it should look like? You’re in exactly the right place.